Business Unit Marketing Consultant

Description

• Implementing all through-the-line marketing activities
• Implementing marketing plans for selected market segments
• Managing and updating various databases
• Supporting the leads management process
• Managing office admin and budget
• Constructing marketing messages directed at appropriate markets
• Identifying new business sales opportunities and building it into marketing messages
• Monitoring the marketing environment and competitor activities
• Conducting marketing presentations
• Developing and understanding the market utilizing research data & any other data sources available
• Being responsible for the conceptualization and execution of marketing events
• Identifying, building relationships and interfacing with internal and external resources

Duties

• Brand Positioning:
• Ensure the application of brand guidelines and brand templates and inform the organization on the importance of brand alignment and positioning
• Sales Promotion:
• Develop and implement standard sales promotion programs to boost sales and customer loyalty, following the guidelines
• Marketing Communications:
• Contribute to the development and delivery of marketing communications campaigns across all media to support the business plan and increase sales
• Events Planning and Delivery:
• Plan and deliver smaller events to ensure that the events are produced according to schedule, within budget, and meet all deadlines, and work closely with, and coordinate activities of, all other parties involved in the design, development, sales, marketing, and delivery of the events
• Content Creation:
• Collate and summarize information for use in developing content and write first drafts of straightforward content for print or websites
• Information and Business Advice:
• Resolve queries from internal or external customers or suppliers by providing information on complex processes and the related policies, referring issues to others where necessary for interpretation of policy
• Project Management:
• Support others by carrying out a range of project management activities
• Multiagency Work:
• Communicate and coordinate with other professional teams (including some that are over organizational boundaries) to ensure service users experience cohesive and seamless support to meet their needs
• Personal Capability Building:
• Develop own capabilities by participating in assessment and development planning activities as well as formal and informal training and coaching
• Develop and maintain an understanding of relevant technology, external regulation, and industry best practices through ongoing education, attending conferences, and reading specialist media

Requisites

• Namibian citizenship
• Marketing/relevant Business degree
• Broad understanding of the insurance and financial services industries
• Understanding of Old Mutual’s product range
• An understanding of the sales environment, factors that drive sales and impact on sales
• A minimum of at least 5 years relevant marketing experience in financial services marketing and/or product marketing
• Able to integrate various components, sets of information in a systemic manner
• Able to work to tight deadlines, utilization of numeric and creative abilities
• Advanced skills in PowerPoint and a very good working knowledge of the other MS Office suite packages, with emphasis on Excel
• Able to facilitate & drive execution of assignments / projects
• Able to work under pressure & meet deadlines without losing attention to detail and be available for after hours work
• In possession of valid driver’s license with own transport, prepared & able to travel nationally
• Highly energetic with drive, proactive, positive thinking and enthusiastic
• Strong conceptual thinker
• Skills:
• Adaptability
• Brand Development
• Building Trust
• Calendar Coordination
• Campaign Management
• Commercial Acumen
• Customer Service
• Data Compilation
• Legal Practices
• Management Reporting
• Oral Communications
• Project Schedule Management
• Sales Closing Techniques
• Sales Coordination
• Competencies:
• Business Insight
• Collaborates
• Communicates Effectively
• Customer Focus
• Drives Results
• Ensures Accountability
• Plans and Aligns

Notes

• Only shortlisted applicants will be contacted